Vivy Yusof is a highly successful entrepreneur and fashion icon, known for her innovative approach to e-commerce and her influential presence in the fashion industry. As the Chief Creative Officer of FashionValet, a popular fashion e-commerce company that she co-founded with her husband in 2010, Vivy has made a significant impact on the way people shop for clothes online. She is also the founder of the scarf brand dUCk Group and the creator of the popular blog ProudDuck, where she shares insights into her life and entrepreneurial journey.
Born on November 12, 1987 in Selangor, Malaysia, Vivy Yusof showed a passion for entrepreneurship from a young age. She pursued her academic interests by studying law at the prestigious London School of Economics, where she honed her analytical skills and gained valuable knowledge about business and legal processes.
Vivy Yusof's career took off when she and her husband founded FashionValet, a fashion e-commerce platform that quickly gained a large following. In addition to her work at FashionValet, Vivy launched dUCk Group, a successful scarf brand that has become a favorite among fashion enthusiasts.
One of Vivy's major accomplishments was starring in her own reality TV series called "Love, Vivy", which showcased her life as a busy entrepreneur and mother. Her achievements have been recognized with numerous accolades, including the Bella Business Award in 2013 and the Young Entrepreneur Award from Tribute To Women Malaysia.
Vivy has also been featured on several prestigious magazine lists of top entrepreneurs, further solidifying her status as a leading figure in the fashion industry.
In 2012, Vivy Yusof married Dato' Fadzarudin Shah Anuar, with whom she shares two children, Daniel Azim Shah and Mariam Iman Shah. The couple's journey to success was highlighted when they won a reality TV competition series called "Make The Pitch" in 2012, further cementing their reputation as a power couple in the world of business.
Vivy Yusof's influence extends beyond the fashion industry, as she has been honored by Forbes for her achievements. In 2013, she was featured on Forbes' Asia's Top 30 under 30 list, alongside other young and talented entrepreneurs like Liu Wen.
Vivy Yusof continues to inspire others with her entrepreneurial spirit, innovative approach to fashion, and dedication to making a positive impact on the world. Her story is a testament to the power of hard work, determination, and creativity in achieving success in the competitive world of business.
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