Joe Cross, born on May 30, 1966 in Australia, is a well-known entrepreneur, filmmaker, author, and wellness advocate. Despite his successful career and outward appearance, Joe struggled with his health for many years. He was overweight and suffered from an autoimmune disease that greatly impacted his quality of life.
One of Joe's most well-known projects is the 2010 documentary film titled "Fat, Sick & Nearly Dead." In this film, Joe documents his journey of drinking only fruit and vegetable juice for 60 days in an effort to reclaim his health. The film not only showcased Joe's personal transformation but also inspired countless others to prioritize their health and wellness.
Following the success of "Fat, Sick & Nearly Dead," Joe went on to produce and direct additional documentary films, including "Fat, Sick & Nearly Dead 2" and "The Kids Menu." Through these films, Joe continued to spread his message of the importance of healthy living and plant-based nutrition.
Driven by his own experiences with juicing and wellness, Joe founded Reboot with Joe, a health and lifestyle brand that aims to empower individuals to take control of their health through juicing and plant-based eating. In addition to his work with Reboot with Joe, Joe has authored several books, including "Juice It to Lose It: Lose Weight and Feel Great in Just 5 Days."
Joe's influence extends beyond the screen and page as he travels around the world engaging with everyday people in discussions about food and health. Through his speaking engagements, social media presence, and personal interactions, Joe advocates for a holistic approach to health that emphasizes the importance of nutrition, physical activity, and mental well-being.
Outside of his work in the health and wellness industry, Joe values his relationships with family and friends. In 2014, he was spotted enjoying juice with model Erica Packer, showcasing his commitment to sharing his message of health with others. Additionally, Joe has shared personal moments, such as celebrating his parents' 50th wedding anniversary, with his followers on social media.
With over 160,000 followers on his joethejuicer Instagram account and a dedicated global following, Joe Cross continues to make a significant impact in the health and wellness community. By sharing his own journey to better health and advocating for positive lifestyle changes, Joe inspires others to take charge of their well-being and live their best lives.