James Federico, better known as Rico, was born on September 23, 1993, in California. Growing up in southern California, Rico had a passion for social media from a young age. He was always intrigued by the world of online influencers and dreamed of becoming one himself.
In 2020, Rico decided to pursue his dreams and started posting stories on Snapchat under the username pitsahki. His engaging and relatable content quickly gained him a following of 1 million on the platform. Rico's Snapchat account became a hub for lifestyle content, showcasing his daily adventures and promoting his OnlyFans account.
Aside from Snapchat, Rico also found success on Instagram, where he has amassed a following of 10,000 on his account itspitsahki. His Twitter account boasts a following of 3,000. Rico's online presence continued to grow, and he started working with his partner to establish an influencer management agency.
Before his social media stardom, Rico worked as a dynamic sales consultant for six years. He honed his skills in sales and customer relations while working for companies like Kirby. Rico's experience in sales and marketing played a crucial role in shaping his online persona and helped him connect with his audience.
Despite his busy schedule as a social media star, Rico has always made time for his loved ones. He is engaged to Jenna Ridge, and the couple has been inseparable ever since. Rico's family is his biggest support system, and he credits them for his success in the digital world.
Throughout his life, Rico has lived in five different states, with Tennessee being one of them. He has a deep connection to Tennessee and considers it a second home. Rico's roots in the state have also led him to cross paths with fellow Tennessee native and Instagram star Carrington Durham.
James Federico, aka Rico, has made a lasting impact on the world of social media. His authentic storytelling and engaging content have earned him a dedicated fan base and solidified his position as a leading influencer. Rico's journey from a sales consultant to a social media sensation serves as an inspiration to aspiring content creators everywhere.