ItsSabrina, born on March 23, 1993 in London, England, discovered her love for beauty and makeup at a young age. Growing up in the bustling city, she was always surrounded by fashion and creativity, which ultimately inspired her to pursue a career in the beauty industry.
ItsSabrina began her YouTube journey on June 5, 2011, under the name LoveLaughAndMakeup. She posted her first video on December 22, 2012, showcasing her passion for makeup and fashion. As she continued to create content, her channel gained traction, eventually leading to her rebranding as ItsSabrina.
Known for her weekly makeup tutorials and fashion advice videos, ItsSabrina quickly amassed a loyal following. Her dynamic personality and expert tips resonated with viewers, propelling her to over 330,000 subscribers and 15 million views on YouTube. One of her most popular videos, "My Everyday Makeup Routine," has garnered over 550,000 views, solidifying her status as a beauty influencer.
In addition to her YouTube channel, ItsSabrina also maintains the beauty-centric LiveLaughAndMakeup blog. This platform serves as an extension of her channel, offering readers a deeper insight into her beauty routines and product recommendations.
ItsSabrina's influence extends beyond the digital sphere. She has been featured on ITVbe's BeBeautiful series, showcasing her expertise in beauty and fashion. Her role in an Avon advertising campaign in 2016 further solidified her status as a prominent figure in the industry.
Despite her growing success, ItsSabrina remains grounded and true to her roots in London. Her love for her hometown is evident in her content, as she often draws inspiration from the city's vibrant culture and trends.
ItsSabrina's impact in the beauty community has not gone unnoticed. She has collaborated with fellow YouTubers and beauty gurus, including the renowned Jaclyn Hill. Their shared passion for beauty and fashion has led to successful partnerships and joint projects, further solidifying ItsSabrina's influence in the industry.
As ItsSabrina continues to empower and inspire her audience through her beauty content, her journey serves as a testament to the power of passion and dedication in achieving one's dreams.
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