Erica Louie, known to her followers as Miss Louie, was born on January 13, 1989 in San Francisco, California. She grew up in the vibrant city by the bay, surrounded by culture, fashion, and beauty. From a young age, she had a passion for creativity and self-expression.
Upon graduating from high school, Erica moved to Austin, Texas to pursue her dreams. She spent a decade in the Lone Star State, immersing herself in the local fashion scene and honing her skills as a content creator.
In 2009, Erica launched her blog, Miss Louie, as a platform to share her personal style and beauty tips. Two years later, in February 2011, she uploaded her first YouTube video titled "Hello World". Little did she know, this would be the beginning of her journey to becoming a full-time fashion and beauty influencer.
Miss Louie's channel quickly gained traction, attracting a loyal following of over 500,000 subscribers. Her "outfit of the day" videos, product reviews, lookbooks, and more captivated viewers from around the world. In May 2017, her channel reached a significant milestone of 10 million views, solidifying her status as a prominent figure in the online fashion community.
After meeting her husband Jeremy, Erica relocated to the Bay Area of California, where they now reside with their son. Despite the move, Erica has always cherished her roots in San Francisco and remains connected to her Texan upbringing.
Throughout her career, Miss Louie has collaborated with various influencers and brands. One notable partnership was with Morgan Stewart of The Beauty Breakdown, who was featured in a video on Erica's channel titled "GIFT SWAP!". These collaborations have allowed Erica to expand her reach and connect with a diverse audience.
As a versatile content creator, Erica Louie continues to inspire and empower her followers through her love of fashion and beauty. With a strong work ethic and a genuine passion for her craft, she has solidified her place as a leading YouTube star in the industry.