Clarence Avant, born on February 25, 1931, in Greensboro, North Carolina, is a prominent figure in the American music industry. He kickstarted his career in the 1950s as a manager at Teddy Powell's Lounge in Newark, New Jersey, dipping his toes into the world of music business.
Avant went on to establish Avant Garde Broadcasting, making history as one of America's first black-owned radio stations. His visionary approach and dedication to promoting black music led to him being affectionately dubbed the "Godfather of Black Music."
On the personal front, Avant shared a blissful marriage with Jacqueline Avant, lasting from 1967 until her tragic passing in December 2021. Together, they raised two children, Nicole and Alexander, forming a loving and supportive family unit.
Apart from his groundbreaking work in radio broadcasting, Avant also left an indelible mark as a record label executive. He notably released Bill Withers' first three albums on his Sussex Records recording label, contributing to the success of the legendary musician.
Clarence Avant's enduring influence on the music industry transcends generations, with his groundbreaking initiatives paving the way for diversity and representation in a predominantly white-dominated field. His legacy as a visionary entrepreneur and advocate for black music continues to inspire aspiring artists and industry professionals worldwide.
Throughout his illustrious career, Clarence Avant demonstrated a remarkable ability to break barriers, challenge norms, and champion the underrepresented voices in the music landscape. His unwavering commitment to amplifying black artistry and fostering inclusivity has solidified his status as a trailblazer in the industry, leaving an indelible imprint that will resonate for years to come.