Alexis Androulakis is a renowned beauty product development expert, brand strategist, and viral beauty educator. She is best known for co-founding activist beauty brands with her partner, Dr. Christina Basias, such as Fempower Beauty and The Lipstick Lesbians. With a strong focus on inclusivity and empowerment, Alexis has amassed a following of over 700,000 on her and Christina's shared TikTok account, thelipsticklesbians.
Prior to her success in the beauty industry, Alexis pursued her education at The American College of Greece. She later went on to earn a Bachelor of Applied Science degree in Cosmetics and Fragrance Marketing from the prestigious Fashion Institute of Technology in New York City in 2011. Her career kicked off with roles at notable beauty brands like NARS, NuWorld Beauty, Procter & Gamble, Shiseido, and A Beauty Builder, laying the foundation for the launch of Fempower in 2018.
Alexis Androulakis was born on May 5, 1987, in Brooklyn, New York. Growing up, she exhibited a passion for beauty and cosmetics, which ultimately led her to pursue a career in the industry. Her early experiences and education shaped her foundation in product development and brand strategy, setting the stage for her future success.
In March 2024, Alexis and Christina were invited to speak at the TikTok Creator Summit in Los Angeles, California, alongside fellow influencers like Emira D'spain, Soy Nguyen, and Tyla Gomez. Their presence highlighted their influence and expertise in the beauty and activism space, solidifying their status as industry leaders.
A defining moment in Alexis's personal life came in 2014 when she met her partner, Dr. Christina Basias. Christina, who holds a Ph.D in education technology and specializes in VR education, brought a unique perspective to their partnership. The couple tied the knot in July 2022, further cementing their bond and shared vision.
Alexis has played a pivotal role in spotlighting various beauty brands on social media, including those by renowned creators like Charlotte Tilbury, Patrick Ta, and Tom Ford. Her influential platform has allowed her to discuss and promote products that align with her values of inclusivity and empowerment.
In a notable appearance on The Today Show with Hoda Kotb and Jenna Bush Hager in March 2024, Alexis and Christina shared insights into their activism and beauty initiatives, reaching a broader audience with their message of empowerment.
Throughout her career, Alexis Androulakis has shown a dedication to creating positive change in the beauty industry. Her innovative approach to product development, brand strategy, and education has set her apart as a trailblazer in the field, inspiring others to embrace their unique beauty and voice.
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